Your brand has to do more than look good—it has to make sense. Strategy is where we dig into your purpose, audience, and positioning so you know exactly who you’re for and why you matter. It gives you clarity to make faster decisions, align your team, and build a company people actually want to follow.
What’s included:
Purpose, Vision, Mission, Customer & Market Analysis, Positioning, Values, Behaviours, Brand Attributes, USP, Brand Flag.
Looking credible from day one isn’t optional. Visual identity is the design system that makes you recognisable and memorable—logo, colors, typography, imagery, and more. Done right, it builds instant trust, attracts the right people, and scales with your business as it grows.
What’s included:
Identity Philosophy, Logo Suite, Colours, Typography, Art Direction, Graphic Devices, Motion Guide.
Your words carry as much weight as your design. Verbal identity defines your tone, language, and key messages so everything you say feels consistent and confident. It makes your brand sound human, sharp, and unmistakably yours—whether it’s a pitch deck, website, or first hire announcement.
What’s included:
Voice Pillars, Top-level Messaging, Tone of Voice, Verbal Guidelines.
A great brand isn’t just created—it’s put to work. Handover + Onboarding gives you the full toolkit: guidelines, assets, and 15 hours of support to help you apply it. You walk away with a brand you can actually use, not just files on a drive.
What’s included:
Brand Guidelines, Brand Handover,
15 Hours Post-Launch Support